Praxis Dr. Dreesen
On Air / Format Package / Branding
This five part documentary shows the diversified life of veterinary surgeon Dr. Dreesen who runs his animal clinic at an idyllic stable complex.
I developed the entire design which includes: logo, style, design elements and opener. It was important to illustrate the warmth, humour, fun and the way of life of a country vet and to integrate this mood into the design and animations. The stop-motion technique supports this feeling. Many details, including animals, medical items and images of the clinic, were combined with drawings and handwritten typography to create this world.
![](https://cdn.myportfolio.com/487963e34a4f3431674a3058aabb233c/fb299c95-529a-4397-ba98-46c7e218f73d_rw_1920.jpg?h=21ab46847afa783b1f8fe0b7d9a5e522)
![](https://cdn.myportfolio.com/487963e34a4f3431674a3058aabb233c/23b3a17b-df68-4c58-95c5-e93b7a7ff225_rw_1920.jpg?h=3af993fe5b4bb52e26470074a980c5c6)
Client: ProSiebenSat.1. Media SE, Sat.1 Gold (Sina Poss, Michaela Kiermaier, Iva Marie Burmester)
Logo + Design + Animation: Iris Pfennig
Creative Support: Andrè Otto (Creative Solutions)
3D + Animation: Patrick Paulin
Project Management: Sven-David Gießelmann (ProSiebenSat.1. Media SE)
Audio: Reinhard Keller (ProSiebenSat.1. Media SE)
Logo + Design + Animation: Iris Pfennig
Creative Support: Andrè Otto (Creative Solutions)
3D + Animation: Patrick Paulin
Project Management: Sven-David Gießelmann (ProSiebenSat.1. Media SE)
Audio: Reinhard Keller (ProSiebenSat.1. Media SE)